Pricing

Clear, transparent pricing for strategic copy and content support.

Every project is different, so your quote is shaped by the scope, research level and number of deliverables. Below is an outline of typical pricing to guide your planning. You’ll receive a detailed proposal once we discuss your needs.

How pricing works

Costs are based on word count, research depth and the complexity of the copy. Shorter pages with straightforward content fall on the lower end of the range, while longer or highly detailed projects require more time. You’ll receive a clear, personalised quote once we understand your goals and deliverables.

Website & landing page copy

From R1 200 per page
Includes:

Page messaging and structure

Brand-aligned tone and messaging

Full copywriting

Calls to action

SEO-focused headings and keyword alignment

Meta descriptions where required

Discounted rates apply for multi-page projects.
The final cost depends on word count and complexity
.

Keyword research & SEO foundations

From R5 500
Includes:
Keyword lists tailored to your niche
Search intent analysis
Topic recommendations
Metadata guidance
On-page content improvements
AI-search visibility recommendations

Best for brands that need practical SEO guidance and keyword insight to improve ranking opportunities.

Blogs & articles 

From R600 per article
Includes:
Topic development
SEO-informed structure
Full article writing
Metadata and headings

Best for brands wanting consistent, search-friendly content aligned with their expertise.

Bulk packages available.

Pricing is influenced by word count, research requirements and copy complexity.

Content Strategy & messaging

From R7 000
Includes:
Content pillars
Messaging hierarchy
Tone and voice notes
Platform direction
Monthly content suggestions (optional add-on)

Ideal for brands needing clarity and consistent communication across platforms.

Competitor gap analysis

From R6 500
Includes:
Competitor audit
Ranking and topic review
Content gaps
Keyword and topic opportunities
Actionable next steps

Ideal for brands wanting a strategic content edge.

Editing & content refinement

From R1 per word
Includes:

Structural edits
Tone and voice alignment
Clarity improvements
SEO adjustments
Consistency checks

Perfect for brands with existing content that needs strengthening, cleaning up or tightening.

Full content audit

From R10 500

Includes:
Full review of existing website content
Assess structure, tone, clarity
Page-level recommendations
Identification of gaps, duplication and weak points
SEO and user-experience checks
A clear content improvement plan

Perfect for brands needing a clear understanding of what to fix, refine or rebuild.

Monthly retainers

Our minimum retainers start at R5 500
Retainers include a set number of writing, editing and strategy hours each month.

Typical inclusions: Blog content, Content direction, Web updates, SEO improvements, Competitor checks, Keyword support, AI-search optimisation

Retainers are limited to ensure quality and availability.

Frequently asked questions about our pricing

Q: Do you offer custom quotes?
Yes. Your proposal will reflect your specific needs.

Q: What payment terms do you use?
A 50 percent deposit secures your project. Retainers are billed monthly in advance.

Q: Do you offer international pricing?
Yes. I can quote in USD, GBP or EUR.